Europe big data market by application, 2012 – 2022 (USD Million)
- Software & services segment is poised for significant growth. Surging demand for several business intelligence and analytical tools is expected to be the primary factor driving the segment growth over the forecast period.
- Big data market penetration into the BFSI and retail sector is higher owing to growing need for monitoring consumer buying preferences. Retail sector is expected to witness rapid, which may be attributed to rise in number of customers and increasing need for analysis in order to design a marketing plan.
- North America big data market size may be attributed to high penetration across the IT & telecommunication, BFSI and retail sector. Further, technological advancements and emergence of IoT is also expected to fuel regional demand over the next seven years.
- Key big data market players such as IBM, Cloudera, HP, and Oracle are focusing more on providing customized analytical solutions based on the end-user requirement. Industry players bid to capture share through continuous R&D efforts.