Wednesday, 12 September 2018

Halal Food: A Healthier Addition to Daily Diet

12 September 2018: Halal foods are the consumables that adhere to the Islamic dietary guidelines. Globally rising number Islam followers has resulted in high demand for these foods over the last few years. Halal foods include various products such as rice and other grains, halal milk and milk-based products, meat and alternatives, and several vegetables and fruits.



Meat and Alternatives to Witness Maximum Demand

Halal meat and alternatives are predicted to dominate overall halal food product demand in the forthcoming years. Factors such as high disposable incomes and rising number of followers of Islam are considered as the key factors driving demand for these products. In addition, increasing health consciousness and respect for animal welfare are several other major growth driving factors.

One of the latest developments in the field of halal food is the launch of the Awqaf and Minors Affairs Foundation or AMAF into their Salma Humanitarian Relief Programme. The Salma Humanitarian Relief Programme provides RTE halal food products around the world to the people recovering from wars or natural disasters. The two new products include a beef-and-chickpea meal that consists of around 33% of meat ingredients and a chicken-and-rice with around 39% chicken. Meat products that have been used to prepare these food items are obtained from some of the top meat-processing companies in New Zealand. These companies are compliant with sharia ensuring use of all the halal products.

Overview of Global Market

The findings of a recent research study published by Grand View Research, Inc. suggest that the worldwide halal food market would reach $739.59 billion by 2025. It is anticipated to expand at a substantial CAGR during the forecast period (2018 to 2025). Growing Muslim population and shifting consumer preference are predicted to drive the global market. In addition, constant innovations are boosting the demand for halal products thereby augmenting market expansion. Some of the pioneers operating in the global market include Glanbia Cheese Ltd.; The Kellogg Company; The Coca-Cola Company; Guenther Bakeries UK Ltd.; and Nestlé S.A.

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